About me
About me
About me
My design career kicked off back in 2020 designing websites for small businesses, quickly realising the massive impact a finely tuned site could have on a business’s bottom line. By 2022, I honed in on service business websites, understanding that a beautiful website without conversions is like a sports car without an engine – looks great but isn’t going anywhere.
That's when I got stuck into the nuances of marketing strategies, copywriting and the psychology behind making a buyer click that all-important ‘purchase’ button. From SaaS products to e-commerce, I’ve worked with a diverse range of service businesses, applying a battle-tested framework that ensures not just aesthetic appeal but also robust profitability.
My credentials are solidified by learning from the industry's best at CXL, crafting strategies for DTC brands with revenues hitting over £5 million, and continually refining my approach to deliver results that exceed expectations.
Whether you're looking to overhaul your current site or start a new project from scratch, I bring a powerful mix of UX design flair and razor-sharp CRO acumen to the table. Let’s make your website not just another URL but a growth engine for your business.
Experience
Kaweb
CRO & UX Specialist
Jun 2024 - Present
Purdy & Figg
CRO & UX Specialist
2022 - 2023
Solace.digital
UX Designer
2022 - 2022
Hilton web design
Freelance Designer
2021 - 2022
Mc Laren
E/E Architect
2021 - 2022
Luxoft Ltd
Consultant
2020 - 2021
Jaguar Land Rover
E/E Architect
2015 - 2019
Syed has a unique and exceptional ability to understand how design, functionality and a market intersect. I highly recommend him.
Wes Wilkes
Founder at FINT
Syed has a unique and exceptional ability to understand how design, functionality and a market intersect. I highly recommend him.
Wes Wilkes
Founder at FINT
Syed has a unique and exceptional ability to understand how design, functionality and a market intersect. I highly recommend him.
Wes Wilkes
Founder at FINT
Syed has a unique and exceptional ability to understand how design, functionality and a market intersect. I highly recommend him.
Wes Wilkes
Founder at FINT
Learn more about me
Learn more about me
Learn more about me
Learn more about me
My design career kicked off back in 2020 designing websites for small businesses, quickly realising the massive impact a finely tuned site could have on a business’s bottom line. By 2022, I honed in on service business websites, understanding that a beautiful website without conversions is like a sports car without an engine – looks great but isn’t going anywhere.
That's when I got stuck into the nuances of marketing strategies, copywriting and the psychology behind making a buyer click that all-important ‘purchase’ button. From SaaS products to e-commerce, I’ve worked with a diverse range of service businesses, applying a battle-tested framework that ensures not just aesthetic appeal but also robust profitability.
My credentials are solidified by learning from the industry's best at CXL, crafting strategies for DTC brands with revenues hitting over £5 million, and continually refining my approach to deliver results that exceed expectations.
Whether you're looking to overhaul your current site or start a new project from scratch, I bring a powerful mix of UX design flair and razor-sharp CRO acumen to the table. Let’s make your website not just another URL but a growth engine for your business.
Experience
Kaweb
CRO & UX Specialist
Jun 2024 - Present
Purdy & Figg
CRO & UX Specialist
2022 - 2023
Solace.digital
UX Designer
2022 - 2022
Hilton web design
Freelance Designer
2021 - 2022
Mc Laren
E/E Architect
2021 - 2022
Luxoft Ltd
Consultant
2020 - 2021
Jaguar Land Rover
E/E Architect
2015 - 2019